Discouragement Threshold

Character has been defined as the amount of disappointment you will endure before you become discouraged. People who are easily discouraged often quit easily.

You are going to find there are times that you or some people on your team get discouraged. When this happens, you must quickly be able to help your people as well as yourself get back on track and moving towards their goals.

Discouragement is the opposite emotion of courage, or the desire to continue. There are really only three things that create discouragement in this business. All other negative emotions and thoughts stem from them:

  1. Lack of results. When people fail to reach their goals in a reasonable amount of time, they begin to question themselves, their company, or the industry. Consciously or subconsciously, a lack of results creates dreaded thoughts such as, "Does this really work"? or "Can I really do this?" These are key phrases that signal you or someone on your team might be getting discouraged. If you allow discouragement to fester, you will begin to sabotage your actions, which in turn cripples your results. And lack of results is the number one reason people quit.
  2. Unrealistic expectations. Many people in this industry have the incorrect idea that they can create massive wealth in a short time, without effective action. Typically, new people do not have the skill set to build a million dollar business, but often they expect to, and when it does not happen quickly, they think they cannot do this business or that the business doesn't work; and they become discouraged.
  3. Listening to the wrong people. If new people listen to those who are negative about the business, and they don't understand the business or they have never been successful in the industry; they will begin to adopt the thinking and actions of the negative, un-educated, or unsuccessful, and this will create negative results which of course we know spawns discouragement.


Although it may seem, at times, like circumstances are conspiring against you, remember this: circumstances can be temporary if we take appropriate action to change them. If you are in this business for the long term results, take a quick accounting of all that is going right, and what specifically you feel could go better. Then discuss corrective action with your mentor, who has most-likely gone through their own times of discouragement

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