The process for contacting people you don’t know is simple: you could start the conversation by saying something like: "I am expanding a business in this area and I am looking for people to put into key leadership positions. Do you know anyone who would like to learn how to make a six figure income in the next 6 months to 2 years?
Remember that your single goal in contacting is to set an appointment to discuss the details of your solution to their pain.
So how do you know whether or not you are being successful in contacting or not? Well your conversion ratio of contacts to presentations should be at least 60%.